Pixorial takes old family movies out of the attic and onto the web

Every family has a bunch of 8 mm reels or a stack of videos in now-obsolete formats. How do you get those into a format so you can actually watch them again, and better yet, share them on Facebook and elsewhere? Pixorial is one answer. “One day I came to the realization, by looking at a lot of my old films from my parents, that in those collected memories there were a lot of videos that needed to be free from the constraints of the shoebox,” says Andres Espiñeira, co-founder and CEO of Pixorial. “The idea with Pixorial is to take video in any format—from literally any kind of old film that you have, to video that you shot on your cell phone—and make it possible for you to take that video and publish it, share it, edit it.”